Graphic insights...
This space is for anyone who wants to understand design beyond just making things look pretty. You will find practical tips, honest advice and simple breakdowns of how graphic designers think - how we solve problems visually, build consistency, and bring ideas to life with intention.
Whether you're running a small business, managing your own brand, or just curious about design thinking, this blog is here to help you create with more confidence and less guesswork.
SMART DESIGN
COMES FROM UNDERSTANDING THE WHAT AND WHY
AUDIENCE
Understanding your audience ensures your design, tone, and messaging resonate with the right people.
COLOUR
Colour triggers emotion and recognition. A consistent palette builds trust and visual identity over time.
TYPOGRAPHY
Type choices guide readability and tone. Good typography builds hierarchy, clarity & brand personality.
LAYOUT
A well-designed layout guides the eye, communicates professionalism, and makes information easier to absorb.
MESSAGE
Design gets attention, but words build trust. Strong messaging explains what you do, who for & why it matters.
"I thought I needed a graphic designer.
But it turns out, I simply needed this workshop"...
Our in-person Smarter Design workshops are friendly, hands-on, and completely jargon-free - ideal for entrepreneurs, micro businesses, and small teams doing their own marketing.
In just 5 hours, we’ll cover the essentials of visual branding: from colour, typography and layout, to tone of voice and design style. You’ll learn how to communicate your brand clearly and confidently - both through words and the way your content is visually structured.
No more relying on overused generic templates. You’ll leave with the know-how to design your very own standout graphics that speak directly to your audience.
UPCOMING IN PERSON WORKSHOPS - RESERVE YOUR PLACE TODAY
Ended
120 British pounds
Ended
120 British pounds
Ended
120 British pounds